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How do you find the best carpenter in London Colney?

Carpentry schools in London Colney provide the academic background needed in the job. Carpentry is a satisfying and creative career field. Carpenters who remodel homes and other structures need a broad range of carpentry skills because they must be able to perform any of the many different tasks these jobs may require.

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Carpentry in London Colney

To meet the training needs of persons interested in becoming a Carpenter in London Colney, Hertfordshire Trade Technical College offers a Carpentry Associate in Science degree and a Carpentry Construction Technologies Associates in Arts degree as well as their equivalent Certificates of Completion. The Carpentry Department offers a program of instruction which, when successfully completed, provides an excellent background for those desiring to enter the Apprenticeship Program. Preservation Carpentry facilities are well suited for lectures and small building projects. The machine and model-building shop is shared with the Carpentry program in London Colney.

Carpentry in London Colney is hard work. I don’t know this from experience, but from observation. My husband, who is not a London Colney carpenter by trade, occasionally builds things – something to make our lives easier. Sometimes I hang around just in case I’m needed and learn a lot from watching him work.

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London Colney Custom Carpentry has to be precise. If things don’t fit together the way they are supposed to, modifications have to be made and that is even more work. Unfortunately, you can’t count on every piece of lumber being exactly the size you expected or that it will be perfectly straight. Some are bowed or have knots in them or some other imperfection that results in adjustments having to be made down the line. One place where I may help is at the lumber yard. I try to point out pieces of lumber that are bowed. I know that it is best to leave those behind.

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Local Carpenter

The 1st wedding anniversary is, without doubt, one of the most significant of all anniversaries. Like any first-time event, this anniversary is super special. It is the first time after marriage that the two of you are celebrating such a momentous occasion (not counting the birthdays). Expectations on her part run high -- naturally. She is eager to know just what lovely surprises you have planned for her on this important day.

One of the ways to ensure that you capture her heart all over again on your 1st anniversary is by completely avoiding run-of-the-mill stuff. In other words, don't present her with a faux leather handbag bought off a shelf in high street. You're headed for the dog house if she happens to run into the neighbour across the street who is sporting the same bag!

To avoid such disasters, plan your first anniversary gifts in a manner that make them exclusive - and that means, personalised. What are the top 10 personalised gifts that you can give her on your first wedding anniversary? Read on...

1. Handmade card or a handwritten letter. There's little that can beat a letter or card written in the giver's own hand. It makes the gift so very personal and meaningful. While a store-bought card may be more extravagantly worded, it lacks your personal signature. If you are writing a letter, use good quality paper, take time over the words as you highlight all the big and small moments that have become cherished memories of the past one year. You can affix your wedding photograph on the card cover to make it really exclusive and personal.

8. Personalised champagne flutes. Raise a toast to your love for each other with champagne flutes bearing your names on each glass, with your wedding date and year printed at the bottom. Don't forget a bottle of sparkling bubbly!

9. Let your latent talent woo her! If you have a talent for painting, carpentry, or if you are a wizard with high-tech gadgetry, why not create something unique and exclusive just for her? You could paint her portrait (or, alternatively, get both of you painted in oil on canvas) or make her a table, a bookcase, a shelf, just anything that she'll like and enjoy.

10. A bespoke poem. Have a poem written just for her. Add flourish by adding a special photograph alongside it. Have the whole thing framed attractively. It's your ode to all her many wonderful qualities that made you fall in love with her.

If you have put in a little thought and advanced planning into your gift, be sure she'll be over the moon. Nothing says, 'You are special' like a personalised gift.

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Of course my advice to business people who want to write their own ads should be, don't - use a pro writer like me. (We're really good and we've got mouths to feed.) But when you want or need to write ads or promotional text yourself, here are some tips that will help you come up with a message and concept that work.

To keep this simple we'll use Joe the carpenter as our metaphor. I know carpentry doesn't have a lot in common with major business corporations. But the principles of how to approach promotional writing are identical, whatever the subject matter.

So what have we got, with no frills?

Joe the carpenter is really good at making things out of wood

We'll get a lot more done a lot faster if we forget that and instead focus on what we want to achieve.

Joe wants to increase and consolidate his business as a carpenter specializing in woodwork for people's homes in this area.

Now we need to figure out the best way for him to do this. In the advertising world this would be handled by the planners/account team etc., not the copywriter. But we're talking DIY here. So first step is, take a closer look at Joe's target audience. Who are they, and what do they want from carpentry?

Joe the carpenter's potential customers are well-heeled local home owners who are prepared to pay well, but only for high quality work and service they can depend on

What do we deduce from this? Obviously, a low-price story won't impress them. In fact if anything it will put them off Joe.

What is likely to work is a quality story. Also, we notice an element of insecurity here too, which we can use to help establish Joe's reliability. More of that later.

Because you really care about the quality of everything in your home, only Joe is good enough to do your carpentry.

That's lumpy, so let's develop a concept that says it in a shorter but sharper way. (Concepts are prettied-up versions of the message, on which you then base your final headlines and copy.)
Only you value the quality of new woodwork in your home as much as Joe the carpenter does.

I like that as a concept, but it might be seen as not hard enough, even for this end of the market. What about a concept that touches on the insecurity issue (mentioned above) as well...

The dependable handcrafted carpentry service your home deserves... now available from XXXtown's leading expert Joe the carpenter

Or this, making even more of that insecurity...

Chances are, most carpenters could do a good job on the woodwork in your home.
If you don't want to leave it to chance, call Joe the carpenter.

All this is the approach I use when writing ad or promotional copy. Other pro writers will use a slightly different approach. But there will be many common denominators, because the basic method works.

If I had to pick one single element from this as the most important of all, I'd say remember my cute little phrase: features smell, benefits sell. If everything you write for this purpose is benefits led, you won't ever go far wrong.

"Powerwriting" by Suzan St Maur (Prentice Hall Business / FT Management 2002)

This article first appeared on the US website, MarketingProfs.com


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